KISS have announced an epic New York City takeover in honor of their final live shows ever, taking place at Madison Square Garden December 1st and December 2nd at 7:30 p.m. ET. To celebrate this historic moment for the most merchandisable band of all time, various takeover activations and experiential events are scheduled across a five-day period. KISS, in partnership with Bravado, Universal Music Group’s industry-leading merchandise and brand management company, have carefully curated and developed these events to pay tribute to the band’s deep legacy and history with New York City.
KISS said, “We’re thrilled to be performing our final shows at MSG since the band originated in New York City over 50 years ago. We are thankful for our long legacy of fans, the KISS Army, and excited to be celebrating through these activations.”
Bravado president Matt Young said, “I’ve been a fan of KISS since I was seven years old, and our team has enjoyed being a part of the KISS franchise for the last 10 years. Bravado is honored to commemorate this extraordinary moment in the band’s legendary career by partnering with them to execute this massive NYC Takeover.”
The takeover will begin on November 29th with the following activations:
* Kisstore Pop-Up (November 30th – December 3rd) – This immersive KISS experience which will feature memorabilia, apparel, accessories and collectible items from partnerships with Ed Hardy, Oxford Pennant, Trick Or Treat Studios, Funko and exclusive KISS popup store merchandise. Located blocks away from MSG at 248 West 37th Street, New York, NY 10018.
* KISS NYC Takeover Google Map – An immersive Interactive map, built in partnership with Google Maps platform, will let fans easily locate the KISS activation spots pinned throughout the city.
* KISS Metro Cards – Penn Station and Herald Square Station will have 50,000 limited-edition KISS-branded metro cards available for purchase starting Monday, November 27th.
* New York Rangers KISS Game Night At MSG (November 29th @ 7:30 p.m. ET) – The Rangers match-up against the Detroit Red Wings will feature special KISS-themed activities and limited-edition KISS x Rangers merchandise.
* New York Post Activation (November 29th – December 1st) – Find the KISS-branded trikes and brand ambassadors passing out commemorative newspaper wraps and custom KISS cookies.
* Penn Station Digital Ads (November 30th – December 2nd) – KISS‘s branded digital adverts will run throughout the area.
* KISS Taxi Fleet (November 30th) – One-of-a-kind KISS-wrapped taxis will be driving throughout the city.
* Taxis Digital Ads – 800+ taxis will feature KISS digital tops and special KISS TTV content.
* Peloton – KISS is Peloton‘s newest Artist Series with classes on the Bike, Tread, Row and App dropping on the Peloton platform November 30th.
* Prince Street Pizza – KISS-themed pizza and collectible KISS pizza box available with all orders of KISS pizza.
* Inked NYC (12/1-12/2) – Complimentary KISS flash tattoos will be available from 11 a.m. to 7 p.m. and face painting from 1 p.m. to 5 p.m. at Inked NYC, located at 150 W. 22nd St.
* RIPNDIP – Exclusive KISS x RIPNDIP merchandise will be available for purchase at the RIPNDIP NYC store at 620 Broadway beginning November 29th.
7 Responses
Jesus christ do these idiots have no shame , how about a pop up Ace & Pete live experience? How about a pop up lip sync tutorial? At this point I could give a s__t ~
You wanted the Best and you got the best………the HOTTEST Band in the World….KISS !!
I’m so glad this current version of KI$$ is going away…and hopefully NEVER return. At the same time, I can’t imagine a rock and roll world without Gene Simmons and Paul Stanley. They’ve given 50 years to rock music (although I hate what they’ve done over the last 23 years) and have influenced and inspired so many artists that followed them. I hope they can continue as solo artists, like Ace Frehley, and perform in clubs and small theaters for as long as physically possible. I’d definitely go see them.
And this “New York takeover”….this band will do anything to make a few more $$ before going to the grave.
I’m not a fan of Tommy Thayer and Eric Singer. However, they were hired to do a job. Both have played the songs well. Eric has done a good job mimicking Peter Criss. Thomas Thayer mimicking Ace? Not so much. Tommy has always looked awkward in that makeup and outfit. It’s not my band but as a consumer I feel as if I along with anyone else who has put literally thousands of dollars into this band via concerts, swag, cd’s vinyl and whatever else they sell over the years, the Kiss Army should’ve been heard loud and clear that putting two people in Ace and Peter’s makeup was simply unacceptable. Gene Simmons has said everything is for the fans thousands of times. I disagree. They should’ve created new characters for these guys or simply took the makeup off, brought back Kulick and played with the Revenge lineup. Kiss has sunk so low with the lip syncing and all of
the lies we’ve discovered over the years since the internet was born. The internet ruined the mystique.
With that said, Kiss was a huge part of my life from 1987-2001. They brought me quite a bit of joy and the music helped me get through some tough times. The current show is spectacular as far as effects, etc. I am going to buy the damn PPV for $39.99 to watch what I believe will be the final concert as a thank you for the joy they did bring me at one time. I’m also hoping that they play a few rare gems to honor the original fans. Although it’s an extreme long shot I still believe something is going to go down with possibly Kulick, Ace and Peter showing up to at least be introduced to the crowd. We’ll see I guess.
Will be back next year to celebrate the 50th anniversary of the debut album’s release – and Ace and Peter won’t be invited.
You know what I’m not seeing? Ace & Peter!