9/24: AC/DC NEWS AND THE TOURING BUSINESS.

AC/DC have officially announced their new album Rock Or Bust out 12/2 with a single titled “Play Ball” hitting as soon as this weekend. The song will debut in clips during the MLB playoffs. It is also now confirmed that Stevie Young has replaced Malcolm in the band. Nothing about a tour has been announced but my sources tell me that will be next year. Sucks that Malcolm is that ill and not a part of it, but good to know there is new music and at least one more run left in this iconic band.

Ace Frehley has announced the first run of dates for his Space Invader tour. Hearing from many upset about how few dates there are and how limited the initial run is. I’m sure if things go well Ace will add dates. However what many don’t realize is that very few bands at Ace’s age and current draw level actually tour in the traditional sense. This is due mainly to the cost of touring. I’m not talking about AC/DC or Aerosmith who can afford to fly private and have every amenity. Talking about the acts at a different draw level. The days of getting a bus and big crew to do clubs or theaters and knock out 200 shows are pretty much over. Especially for artists in their 50’s and 60’s. Most do weekend fly dates. Leave on a Thursday, do a couple weekend shows, home on a Sunday. Rented gear, low overhead. TONS of bands “tour” like this now. And like any live shows they are mainly based on two things; money and how much the artist wants to do. A promoter in the area must be willing to make an offer that the artist feels makes sense for them to come there. It’s as simple as that really. It isn’t some bias against a certain part of the country or world. It is simply a case of money talks and are there promoters willing to meet the price any artist is asking to play. It has to make financial sense for artist and promoter to happen. Lastly when artists get older they also aren’t as ambitious in how extensive they want to commit to touring. Some have spent 40 years on the road and unless they feel up for a large amount of dates or are assured a certain level of comforts they stay home. So many times I hear from people on my radio shows “why doesn’t ____ tour?”. It all has to make sense for all parties and that word Music BUSINESS looms large as always.

56 Responses

  1. Around here (Chicago), even when a band of smaller draw passes thru, the local entertainment paper (or, really, the club/theatre itself) won’t take an ad out in advance most of the time.

    Terrestrial radio is horrible beyond horrid. Even when a big draw artist has new material they won’t play it. So keeping in step with any band falls solely on the fan; you will never hear anything unless you seek out your own information.

    I’m no economist, but I do understand that when the cost of doing business goes up, the difference passes on to the consumer. Still, if going to see a show wasn’t so expensive there might be higher attendance numbers. I think they should charge whatever they think people will pay for premium seats, but keep the lawn cheap.

Leave a Reply